Director of Marketing Operations and Delivery
COMPANY Summary As a combined organization, Franklin Energy and AM Conservation Group is undertaking what is perhaps the central challenge of our times - to help drive the transition to net-zero carbon economies while ensuring that no working families, businesses, or local communities are left behind.
To do that, we are the utility industry's top provider of turn-key energy efficiency and grid optimization programs and products, all of which contribute to reducing carbon and waste and, at the same time, free-up resources for creating more innovation investment and jobs.
With over 26 years in business, we have more than 1,300 experts across the United States, with warehouses on both coasts.
The organization's integrated in-house services provide deep personalization and insights, helping energy partners achieve their carbon-reduction and energy productivity goals.
We believe the organization's most precious resources are its people.
We pledge a relentless pursuit to embody a culture that acknowledges, recognizes, and infinitely seeks to understand the unique differences of its people.
We are committed to creating employee experiences that continually attract and embrace a multiracial, multicultural, and multigenerational workforce that promotes outstanding performance and mirrors our diverse partnerships, clients and communities we serve.
Position Summary This position is accountable for delivering marketing tactics on time, on strategy, and of the highest quality.
With an emphasis on internal client service, this role is essential to the performance of the team and the achievement of marketing results.
This role is accountable for two components within this function - marketing operations and marketing delivery.
Marketing delivery physically or digitally delivers marketing communications in channels to end audiences of that marketing.
For Marketing Delivery, the incumbent will lead a team of marketing delivery experts and collaborate with other marketing stakeholders to deliver and continually improve the performance of marketing channels.
Marketing operations create, manage, and maintain key marketing processes, tools, systems, and training that help all marketing functions do their work.
For Marketing Operations, this role is accountable for establishing, communicating, training on, and improving marketing processes and systems such as digital and other workflows, start-up, employee on-boarding, and other operational areas identified as critical to marketing performance.
Essential Duties and Responsibilities This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities, as management may deem necessary from time to time.
Provide leadership in executing marketing tactics to goal across the business, ensuring a priority on driving sales and revenue, that we are data-driven, that we have the tools and processes necessary to drive impact.
Provide day to day leadership, direction, and motivation to peers and team Lead and help manage a team of delivery/execution experts, ensure work is prioritized and delivered on time, on strategy and on quality Ensure the team operates efficiently, is staffed properly and in alignment with established budgets and labor utilization expectations Implement, manage, and maintain marketing metrics and reporting systems and processes Improve quality of marketing tactics through test and learn approaches such as A/B testing and other testing of tactical performance Establish, manage, deliver, and continuously improve internal and external marketing reporting including dashboards Define and own how marketing operates including planning/budgeting, execution, project management and reporting in collaboration with the client marketing, creative services, and marketing strategy functions Own the Marketing Project Management system and ensure this system supports its users in best managing the workload and flow of the marketing function Own, manage and train teams on critical, high priority marketing processes including but not limited to marketing automation, e-mail, overall workflows, lead management, list management, employee on-boarding, account transition Own, manage and drive adoption and value from marketing's training and documentation tools and repositories (such as Trainual, Canto and SharePoint) in collaboration with client marketing and marketing strategy and creative services teams Manage direct reports and oversee department staff.
This includes interviewing, planning, assigning, completing performance evaluations, coaching, mentoring, and directing work.
Mentor department personnel in achieving their personal goals annually as well as their long-term development goals Position Requirements Education and Experience Bachelor's degree required Masters in related discipline preferred Minimum of 10 years' experience in marketing operations, marketing technology and/or related areas At least 5 years of supervisory experience At least 5 years of client management experience in a marketing capacity Experience driving process adoption and marketing technology, with a bent towards the more technical aspects required in all aspects of marketing operations today Required Skills, Knowledge and Abilities Knowledge of agile marketing practices Strong communication and collaboration skills Strong problem-solving skills Analytical, data-driven mindset Strong written and verbal communication skills Committed to diversity and inclusion Reliable transportation Licenses & Certifications Certifications in Six Sigma or project management preferred Certifications in marketing technologies and platforms, Smartsheet, Google analytics and CMS (Content Management System) platforms including HubSpot and SFMC preferred Valid driver's license Travel Requirements Willingness to travel up to 10% Pay Ranges:
$122,000- $168,000
Physical Demands and Work Environment Required to sit, stand, walk; talk and hear; and ability to touch and handle tools and/or controls Ability to lift up to 10 pounds Noise Level is typically moderate Employee could be exposed to fumes and/or airborne particles and risk of potential shock Note:
Reasonable accommodations may be made for individuals with disabilities to perform the essential functions of this position.
The above information describes the general duties and requirements necessary to perform the principle functions of the position.
This shall not be construed as a detailed description of all the duties and requirements that may be necessary in this position.
An Equal Opportunity Employer Franklin Energy implements the use of dash cams inside their fleet of leased vehicles because the Company believes video surveillance devices (Dash Cams) promote the safety of employees as well as security within the company vehicles.
The Company will not use video surveillance (Dash Cams) for any unlawful purpose including monitoring employees or giving the impression of monitoring.
Our Dash Cam Policy applies to all employees of the Company and temporary agency employees, regardless of whether an employee or temporary agency employee may be driving or riding in Company Vehicles.
The primary use of Dash Cams is to assist in the protection and safety of employees and property, prevention, and detection of criminal offenses such as vehicle vandalism and break-ins and staged-accident fraud, defense of legal claims, driver exoneration, and driver training and improvement.
Recommended Skills A/B Testing Agile Methodology Analytical Communication Content Management Customer Relationship Management Estimated Salary: $20 to $28 per hour based on qualifications.
To do that, we are the utility industry's top provider of turn-key energy efficiency and grid optimization programs and products, all of which contribute to reducing carbon and waste and, at the same time, free-up resources for creating more innovation investment and jobs.
With over 26 years in business, we have more than 1,300 experts across the United States, with warehouses on both coasts.
The organization's integrated in-house services provide deep personalization and insights, helping energy partners achieve their carbon-reduction and energy productivity goals.
We believe the organization's most precious resources are its people.
We pledge a relentless pursuit to embody a culture that acknowledges, recognizes, and infinitely seeks to understand the unique differences of its people.
We are committed to creating employee experiences that continually attract and embrace a multiracial, multicultural, and multigenerational workforce that promotes outstanding performance and mirrors our diverse partnerships, clients and communities we serve.
Position Summary This position is accountable for delivering marketing tactics on time, on strategy, and of the highest quality.
With an emphasis on internal client service, this role is essential to the performance of the team and the achievement of marketing results.
This role is accountable for two components within this function - marketing operations and marketing delivery.
Marketing delivery physically or digitally delivers marketing communications in channels to end audiences of that marketing.
For Marketing Delivery, the incumbent will lead a team of marketing delivery experts and collaborate with other marketing stakeholders to deliver and continually improve the performance of marketing channels.
Marketing operations create, manage, and maintain key marketing processes, tools, systems, and training that help all marketing functions do their work.
For Marketing Operations, this role is accountable for establishing, communicating, training on, and improving marketing processes and systems such as digital and other workflows, start-up, employee on-boarding, and other operational areas identified as critical to marketing performance.
Essential Duties and Responsibilities This list of duties and responsibilities is not all-inclusive and may be expanded to include other duties and responsibilities, as management may deem necessary from time to time.
Provide leadership in executing marketing tactics to goal across the business, ensuring a priority on driving sales and revenue, that we are data-driven, that we have the tools and processes necessary to drive impact.
Provide day to day leadership, direction, and motivation to peers and team Lead and help manage a team of delivery/execution experts, ensure work is prioritized and delivered on time, on strategy and on quality Ensure the team operates efficiently, is staffed properly and in alignment with established budgets and labor utilization expectations Implement, manage, and maintain marketing metrics and reporting systems and processes Improve quality of marketing tactics through test and learn approaches such as A/B testing and other testing of tactical performance Establish, manage, deliver, and continuously improve internal and external marketing reporting including dashboards Define and own how marketing operates including planning/budgeting, execution, project management and reporting in collaboration with the client marketing, creative services, and marketing strategy functions Own the Marketing Project Management system and ensure this system supports its users in best managing the workload and flow of the marketing function Own, manage and train teams on critical, high priority marketing processes including but not limited to marketing automation, e-mail, overall workflows, lead management, list management, employee on-boarding, account transition Own, manage and drive adoption and value from marketing's training and documentation tools and repositories (such as Trainual, Canto and SharePoint) in collaboration with client marketing and marketing strategy and creative services teams Manage direct reports and oversee department staff.
This includes interviewing, planning, assigning, completing performance evaluations, coaching, mentoring, and directing work.
Mentor department personnel in achieving their personal goals annually as well as their long-term development goals Position Requirements Education and Experience Bachelor's degree required Masters in related discipline preferred Minimum of 10 years' experience in marketing operations, marketing technology and/or related areas At least 5 years of supervisory experience At least 5 years of client management experience in a marketing capacity Experience driving process adoption and marketing technology, with a bent towards the more technical aspects required in all aspects of marketing operations today Required Skills, Knowledge and Abilities Knowledge of agile marketing practices Strong communication and collaboration skills Strong problem-solving skills Analytical, data-driven mindset Strong written and verbal communication skills Committed to diversity and inclusion Reliable transportation Licenses & Certifications Certifications in Six Sigma or project management preferred Certifications in marketing technologies and platforms, Smartsheet, Google analytics and CMS (Content Management System) platforms including HubSpot and SFMC preferred Valid driver's license Travel Requirements Willingness to travel up to 10% Pay Ranges:
$122,000- $168,000
Physical Demands and Work Environment Required to sit, stand, walk; talk and hear; and ability to touch and handle tools and/or controls Ability to lift up to 10 pounds Noise Level is typically moderate Employee could be exposed to fumes and/or airborne particles and risk of potential shock Note:
Reasonable accommodations may be made for individuals with disabilities to perform the essential functions of this position.
The above information describes the general duties and requirements necessary to perform the principle functions of the position.
This shall not be construed as a detailed description of all the duties and requirements that may be necessary in this position.
An Equal Opportunity Employer Franklin Energy implements the use of dash cams inside their fleet of leased vehicles because the Company believes video surveillance devices (Dash Cams) promote the safety of employees as well as security within the company vehicles.
The Company will not use video surveillance (Dash Cams) for any unlawful purpose including monitoring employees or giving the impression of monitoring.
Our Dash Cam Policy applies to all employees of the Company and temporary agency employees, regardless of whether an employee or temporary agency employee may be driving or riding in Company Vehicles.
The primary use of Dash Cams is to assist in the protection and safety of employees and property, prevention, and detection of criminal offenses such as vehicle vandalism and break-ins and staged-accident fraud, defense of legal claims, driver exoneration, and driver training and improvement.
Recommended Skills A/B Testing Agile Methodology Analytical Communication Content Management Customer Relationship Management Estimated Salary: $20 to $28 per hour based on qualifications.
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